Social Media Content Calendar
Plan a month of content in advance and see every scheduled post, on every platform, from one calendar. Set it once and Xroad publishes it on time.
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How the calendar works
Content Calendar
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One calendar, every platform
See everything scheduled across Instagram, TikTok, YouTube, Facebook, X, LinkedIn, Pinterest, Threads, and Bluesky in a single view. No more checking nine different apps to know what is going out this week.
Schedule once, publish everywhere
Pick your platforms and Xroad creates a separate post for each one, scheduled or published immediately, so you can manage every post independently without duplicating the work.
Edit or cancel before it goes live
Changed your mind about a caption or a time? Edit or delete any scheduled post before it publishes. Each platform post is managed on its own, so fixing one never touches the others.
Applied brand kit on every post
Every post scheduled from the calendar carries your brand kit automatically: colors, tone of voice, and image style, so nothing goes out off-brand no matter who on your team scheduled it.
Who uses the content calendar?
A shared calendar works differently depending on who is planning it.
Creators
The Starter plan covers 30 scheduled posts a month across all 9 platforms. Batch a week in one sitting and the calendar publishes it on its own.
Marketing teams
Everyone schedules into the same calendar, so nobody needs a separate spreadsheet or Slack thread to know what is already queued for this week.
Agencies
The Business plan runs up to 15 client brand kits and calendars from one dashboard, each with its own colors and voice, so nothing crosses over between clients.
Multi-location businesses
Ten locations can post from the same brand kit and calendar under one login, instead of ten separate accounts to manage individually.